Search Engine Optimization, Tampa Search Engine Marketers & Marketing Firm

SEO - Search Engine Optimization

PPC - Paid Advertising

Tampa Search Engine Optimization | SEO Company/Firm Black Table Media is a Tampa Bay Florida business dedicated to helping you generate revenue. Search engine optimization is the practice of preparing a website for search engines such as Google, Yahoo!, MSN, AOL etc. to "spider" or "crawl" your website. Search Engines are based on a random algorithm, and each search engine considers their method of returning results as proprietary. That's why when you go to Google and type in a phrase like "car insurance" you will get a different list of companies than you would if you typed that same phrase in Yahoo!.

SEO is a key part of any web site to drive and promote traffic, and not just any traffic, the most relevant traffic possible. All our sites are built to be search engine friendly and we work with all our clients to achieve the best possible results.

Many companies make sweeping promises of first page listings but these are generally overly expensive services and produce short term results. The sites we produce are optimised to take advantage of natural free listings which are a more sustainable, cost effective solution.

The tools, code, content and practices you have in place will determine how relevant those search engines deem your website as a relevant option for the person who has typed in their keyword search. To provide quality search engine optimization, we:

* Conduct industry analysis
* Perform a competitive analysis
* Perform keyword harmonics
* Develop relevant and current content

Search engine optimization takes constant care and attention. Web site promotion is not as easy as throwing in a few meta tags and calling it a day. If it was, there wouldn't be a market for what we do. If you are not targeting the right words, understanding the current rules of each engine and heavily involved in the industry on a daily basis to know what your competition is doing, you could be left out in the cold.

What are you doing to make sure business is coming to you? How do people find your website? How many times do you go to the web to find a company or product and how many pages do you go through to find what you want?

If you feel your site is not achieving the results you expected, contact us and we'd be happy to take a look.

Website Analytics

Once you've engaged in website marketing and search engine marketing- its important to be able to really look at your website analytics and see what is working and refine it on a continual basis. Remember, chances are your competitors are paying people just like us, who spend our days thinking of ways to outwit the next person for the targeted keywords that drive traffic and revenue.

In today's competitive marketplace, it's not enough to own a website, if no one knows how to find it, it becomes just another expenditure. Engage in search engine marketing today.

SEM - Search Engine Marketing

Tampa Search Engine Marketing (SEM) Company | Firm Black Table Media is based in Tampa Bay Florida. Search engine marketing | SEM is the practice of taking a fully optimized website and marketing to seach engines and in other online venues to increase your ROI, and often times includes paid placement.

This is different than search engine optimization which is based on achieving natural high rankings and a relevant source of information on a given keyword phrase without being a sponsored link or paying every time someone clicks on a link to your website. Search engine marketing includes but is not limited to:

* Submitting your website to engines
* Performing competitive analysis
* Perform keyword harmonics
* Analyzing and responding to statistics

As search engine marketers, Black Table Media combines both search engine optimization and search engine marketing to get the highest ROI. It can take 8 months to 1 year to achieve high ranking in the engines for highly saturated keywords, especially for a new website who is trying to enter Google for the first time naturally.

It's very important to have manual submissions to search engines, as many search engines have put filters in place to try and protect themselves from people who spam and use robots and programs to submit their entries. Websites who do this and are caught are penalized, so it is important to be aware of this.

Sites which are not constantly maintained will be dropped from the rankings or into less desirable and profitable positions generating less revenue. Your competition has hired someone like us, who spend their days working on achieving higher rankings. Why?

Because that's where the money is. If people see your site as an option when you type in what ever service you are looking for, your chances of gaining their business is quite high if you have the right site and the right sales processes in place to handle and convince that person that your offering is the best choice for their needs.

Don't miss out on opportunities for your business. Contact us today for a FREE QUOTE!